Tips and Tricks to Keep your Skin Glowing!

The Rise of Fake Korean Skincare - Why Authenticity Matters

The Rise of Fake Korean Skincare - Why Authenti...

In recent years, the global love affair with Korean skincare has only intensified — and for good reason. The innovative formulations, skin-loving ingredients, and beautiful packaging make K-beauty products some...

The Rise of Fake Korean Skincare - Why Authenti...

In recent years, the global love affair with Korean skincare has only intensified — and for good reason. The innovative formulations, skin-loving ingredients, and beautiful packaging make K-beauty products some...

Sun Protection in K‑Beauty: Why PA++++ Really Matters

Sun Protection in K‑Beauty: Why PA++++ Really M...

In Korean skincare, sunscreen isn’t just a suggestion—it’s the foundation of every routine. But if you’ve ever seen “PA++++” on a K‑Beauty sunscreen label and wondered what it means, you’re not...

Sun Protection in K‑Beauty: Why PA++++ Really M...

In Korean skincare, sunscreen isn’t just a suggestion—it’s the foundation of every routine. But if you’ve ever seen “PA++++” on a K‑Beauty sunscreen label and wondered what it means, you’re not...

Clean & Effective: Vegan‑Friendly Korean Skincare Picks

Clean & Effective: Vegan‑Friendly Korean Skinca...

K‑Beauty is known for innovation, hydration, and a radiant glow—but did you know many of the best Korean skincare products are also vegan-friendly, cruelty-free, and clean? At LuminouSeoul, we believe...

Clean & Effective: Vegan‑Friendly Korean Skinca...

K‑Beauty is known for innovation, hydration, and a radiant glow—but did you know many of the best Korean skincare products are also vegan-friendly, cruelty-free, and clean? At LuminouSeoul, we believe...

How to Build Your First Korean Skincare Routine

How to Build Your First Korean Skincare Routine

Starting a Korean skincare routine can feel overwhelming—essences, ampoules, 10 steps?! Don’t worry. The truth is, a great K‑Beauty routine is about customisation, hydration, and layering intentionally. Whether you’re brand-new or...

How to Build Your First Korean Skincare Routine

Starting a Korean skincare routine can feel overwhelming—essences, ampoules, 10 steps?! Don’t worry. The truth is, a great K‑Beauty routine is about customisation, hydration, and layering intentionally. Whether you’re brand-new or...

Ingredient Spotlight: Centella Asiatica in Skincare

Ingredient Spotlight: Centella Asiatica in Skin...

Sensitive, red, or inflamed skin? Meet your new best friend: Centella Asiatica. This legendary herb, a staple in Korean skincare, has quietly become one of the most sought-after ingredients for healing...

Ingredient Spotlight: Centella Asiatica in Skin...

Sensitive, red, or inflamed skin? Meet your new best friend: Centella Asiatica. This legendary herb, a staple in Korean skincare, has quietly become one of the most sought-after ingredients for healing...

Double Cleansing 101: Why You Need It (And How to Do It)

Double Cleansing 101: Why You Need It (And How ...

Double cleansing might sound like a K‑Beauty gimmick—but it’s actually one of the most effective rituals for clear, healthy skin. If you wear sunscreen (which you should!) or live in...

Double Cleansing 101: Why You Need It (And How ...

Double cleansing might sound like a K‑Beauty gimmick—but it’s actually one of the most effective rituals for clear, healthy skin. If you wear sunscreen (which you should!) or live in...